Rebecca Melendey

Content strategy that makes ideas clear, useful, and human.

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I shape websites, stories, and content systems that help people understand what matters and know what to do next.

Clarity in action

A few examples of how I’ve connected audience needs, organizational goals, and subject matter expertise across web, employer brand, and knowledge experiences.

Web Content Strategy + UX

Enterprise Career Site

Reworked the content strategy and candidate journey for a site serving more than 3 million visitors annually.

Outcome: 30% YoY application growth

employer brand + Storytelling

Careers and Communities

Turned a broad employer brand idea into human-centered stories grounded in employees and communities.

Reach: More than 5 million video views